{"id":225423,"date":"2026-09-07T14:16:28","date_gmt":"2026-09-07T12:16:28","guid":{"rendered":"https:\/\/www.foment.com\/?post_type=ajde_events&#038;p=225423"},"modified":"2026-09-08T11:13:08","modified_gmt":"2026-09-08T09:13:08","slug":"africa-subsahariana-3-regiones-3-hubs-y-una-estrategia-personalizada","status":"publish","type":"ajde_events","link":"https:\/\/www.foment.com\/es\/events\/africa-subsahariana-3-regiones-3-hubs-y-una-estrategia-personalizada\/","title":{"rendered":"\u00c1frica Subsahariana: 3 regiones, 3 hubs y una estrategia personalizada"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row][vc_column width=\u00bb1\/1&#8243;][vc_btn title=\u00bbINSCRIPCI\u00d3N GRATUITA\u00bb style=\u00bb3d\u00bb color=\u00bbdanger\u00bb size=\u00bblg\u00bb align=\u00bbcenter\u00bb button_block=\u00bbtrue\u00bb link=\u00bburl:https%3A%2F%2Fwww.foment.com%2Fes%2Finscripciones-eventos%2F%3Fidevento%3D2B960B32-2322-439F-AC9D-E43AEB5CE9BE\u00bb][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">Entrar en \u00c1frica Subsahariana de manera improvisada o mediante acciones comerciales aisladas suele abocar al fracaso. Cada empresa necesita un traje a medida seg\u00fan su perfil, sector y objetivos.<\/p>\n<p style=\"text-align: justify;\">En esta sesi\u00f3n analizaremos c\u00f3mo estructurar una estrategia comercial s\u00f3lida tomando como referencia los tres grandes hubs de expansi\u00f3n del continente: Ghana (\u00c1frica Occidental), Kenia (\u00c1frica Oriental) y Sud\u00e1frica (\u00c1frica Austral). Descartaremos las regiones de nicho (\u00c1frica Central) para enfocarnos en mercados predictivos que sirvan como plataforma de crecimento regional.<\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color: #c2002b;\">PROGRAMA<\/span><\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #c2002b;\">09:30 h. Bienvenida<\/span><br \/>\n<strong>\u00a0 \u00a0 Representante<\/strong>, Foment del Treball<\/p>\n<p><span style=\"color: #c2002b;\">09:35 h. \u00c1frica Subsahariana : 3 regiones, 3 hubs y una estrategia personalizada<\/span><\/p>\n<p><em>Puntos clave:<\/em><br \/>\n\u2022 <span style=\"color: #c2002b;\">Por qu\u00e9 las soluciones gen\u00e9ricas no funcionan: el dise\u00f1o de la estrategia a medida<\/span><br \/>\n<span style=\"color: #c2002b;\">\u2022 Analisis comparativo de los 3 motores: Ghana, Kenia y Sud\u00e1frica<\/span><br \/>\n<span style=\"color: #c2002b;\">\u2022 Como identificar el hub de entrada \u00f3ptimo seg\u00fan el producto y sector de tu empresa<\/span><br \/>\n<strong>\u00a0 \u00a0 Sra. Ingrid Asensio<\/strong>, CEO &#8211; Business Development en Expand Global Consulting<\/p>\n<p><span style=\"color: #c2002b;\">10:40 h.Q&amp;A<\/span><\/p>\n<p><span style=\"color: #c2002b;\">11:00 h. Fin de la sesi\u00f3n<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/2&#8243;][vc_column_text]Amb el suport de:[\/vc_column_text]<div class=\"single_image wpb_content_element align-left    \" data-animation=\"none\" data-delay=\"0\"><a href=\"http:\/\/www.accio.gencat.cat\" target=\"_self\"><img width=\"300\" height=\"68\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2026\/03\/ACCIO-integrat-Horitzontal-CAT-color-300x68.png\" class=\"attachment-medium\" alt=\"\" loading=\"lazy\" title=\"ACCIO-integrat-Horitzontal-CAT-color\" srcset=\"https:\/\/www.foment.com\/wp-content\/uploads\/2026\/03\/ACCIO-integrat-Horitzontal-CAT-color-300x68.png 300w, https:\/\/www.foment.com\/wp-content\/uploads\/2026\/03\/ACCIO-integrat-Horitzontal-CAT-color.png 559w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/div>[\/vc_column][vc_column width=\u00bb1\/2&#8243;][vc_column_text]Agent de suport a la internacionalitzaci\u00f3:[\/vc_column_text]<div class=\"single_image wpb_content_element align-left    \" data-animation=\"none\" data-delay=\"0\"><img width=\"274\" height=\"300\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2025\/10\/logo-Accio-2-274x300.png\" class=\"attachment-medium\" alt=\"\" loading=\"lazy\" title=\"logo Accio 2\" srcset=\"https:\/\/www.foment.com\/wp-content\/uploads\/2025\/10\/logo-Accio-2-274x300.png 274w, https:\/\/www.foment.com\/wp-content\/uploads\/2025\/10\/logo-Accio-2-768x842.png 768w, https:\/\/www.foment.com\/wp-content\/uploads\/2025\/10\/logo-Accio-2.png 778w\" sizes=\"(max-width: 274px) 100vw, 274px\" \/><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"author":13,"featured_media":225424,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_links_to":"","_links_to_target":""},"tags":[9218,9217,9216,9219,3030],"event_type":[201,2391,386,2392,3231],"event_type_2":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/ajde_events\/225423"}],"collection":[{"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/ajde_events"}],"about":[{"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/types\/ajde_events"}],"author":[{"embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/comments?post=225423"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/media\/225424"}],"wp:attachment":[{"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/media?parent=225423"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/tags?post=225423"},{"taxonomy":"event_type","embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/event_type?post=225423"},{"taxonomy":"event_type_2","embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/event_type_2?post=225423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}