{"id":45012,"date":"2018-04-16T10:34:38","date_gmt":"2018-04-16T08:34:38","guid":{"rendered":"http:\/\/www.foment.com\/events\/zoom-marques-influencers\/"},"modified":"2019-10-29T15:46:37","modified_gmt":"2019-10-29T14:46:37","slug":"zoom-marques-influencers","status":"publish","type":"ajde_events","link":"https:\/\/www.foment.com\/es\/events\/zoom-marques-influencers\/","title":{"rendered":"Zoom Marques: Influencers"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]En el 2018 esta previsto que las marcas inviertan m\u00e1s de 2.500 millones de euros, solo en <em>influencers<\/em> de <em>Instagram.\u00a0<\/em>Unas cantidades que reflejan la gran apuesta que las principales marcas estan haciendo en la <strong>redes sociales<\/strong> y en <strong>los nuevos entornos digitales.<\/strong><\/p>\n<p>Una oportunidad \u00fanica para conversar con una selecci\u00f3n de los\u00a0<strong>influencers y celebrities con m\u00e1s impacto y m\u00e1s experiencia en marketing <\/strong>de influencers. Durante una sesi\u00f3n de preguntas y respuestas, analizaremos su potencial en<strong> comunicaci\u00f3n <\/strong>y<strong> valoraci\u00f3n de las marcas<\/strong>, las \u00faltimas <strong>tendencias<\/strong>, las nuevas <strong>estrategias<\/strong> y algunos de sus <strong>secretos.\u00a0<\/strong><\/p>\n<p>De la mano de\u00a0<a href=\"https:\/\/facebook.us9.list-manage.com\/track\/click?u=bf329850f19797cd7f81979bb&amp;id=707c00d2fb&amp;e=5ff5e3ec26\">UAMedia<\/a>, empresa pionera en marketing.<\/p>\n<p><em>Acceso exclusivo para profesionales &#8211; Aforo limitado<\/em>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/1&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><strong><u>INFLUENCERS:<\/u><\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/2&#8243;]<div class=\"single_image wpb_content_element align-center    \" data-animation=\"none\" data-delay=\"0\"><img width=\"150\" height=\"150\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/ona_1-150x150.png\" class=\"attachment-thumbnail\" alt=\"\" loading=\"lazy\" title=\"ona_1\" srcset=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/ona_1-150x150.png 150w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/ona_1-80x80.png 80w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/ona_1.png 270w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div>[vc_column_text]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #c1002b;\"><strong>Ona Carbonell<\/strong><\/span><br \/>\n<u>Deportista e instagramer<\/u><br \/>\n270.000 seguidores online<\/p>\n<p style=\"text-align: center;\"><em>Deportista ol\u00edmpica y capitana del equipo espa\u00f1ol de nataci\u00f3n sincronizada, compagina el deporte con un papel activo en las redes sociales y la pasi\u00f3n por la moda.\u00a0<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=\u00bb1\/2&#8243;]<div class=\"single_image wpb_content_element align-center    \" data-animation=\"none\" data-delay=\"0\"><img width=\"150\" height=\"150\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/santi-150x150.png\" class=\"attachment-thumbnail\" alt=\"\" loading=\"lazy\" title=\"santi\" srcset=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/santi-150x150.png 150w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/santi-80x80.png 80w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/santi.png 201w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div>[vc_column_text]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #c1002b;\"><strong>Santi Mill\u00e1n<\/strong><\/span><br \/>\n<u>Celebrity\u00a0<\/u><br \/>\n900.000 seguidores online, 10M espectadores en la TV<\/p>\n<p style=\"text-align: center;\"><em>Presentador, actor de teatro y televisi\u00f3n, es pionero en redes sociales y una figura muy popular en los medios digitales y convencionales.\u00a0Actualmente presenta \u00abGot Talent\u00bb y<\/em><em>\u00a0conduce un show sobre viajes y deportes en Youtube.<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/2&#8243;]<div class=\"single_image wpb_content_element align-center    \" data-animation=\"none\" data-delay=\"0\"><img width=\"150\" height=\"150\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/sergi-150x150.png\" class=\"attachment-thumbnail\" alt=\"\" loading=\"lazy\" title=\"sergi\" srcset=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/sergi-150x150.png 150w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/sergi-80x80.png 80w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div>[vc_column_text]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #c1002b;\"><strong>Sergi Pedrero\u00a0&#8216;The Tripletz&#8217;<\/strong><\/span><br \/>\n<u>Youtuber<\/u><br \/>\n760.000 seguidores online<\/p>\n<p style=\"text-align: center;\"><em>Instagramer y Youtuber, es uno de los primeros influencers a nivel nacional. Ha creado la marca \u00abThe Tripletz\u00bb y ha roto los esquemas del uso de las redes sociales. Ha trabajado con las mejores marcas e influencers.<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=\u00bb1\/2&#8243;]<div class=\"single_image wpb_content_element align-center    \" data-animation=\"none\" data-delay=\"0\"><img width=\"150\" height=\"150\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/daniel-150x150.png\" class=\"attachment-thumbnail\" alt=\"\" loading=\"lazy\" title=\"daniel\" srcset=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/daniel-150x150.png 150w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/daniel-80x80.png 80w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/daniel.png 199w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div>[vc_column_text]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #c1002b;\"><strong>Daniel Illescas<\/strong><\/span><br \/>\n<u>Influencer<\/u><br \/>\n500.000 seguidores online<\/p>\n<p style=\"text-align: center;\"><em>Uno de los influencers m\u00e1s conocidos del panorama actual, forma parte del llamado &#8216;Dulce-Squad&#8217;. Ha firmado con las principales agencias del pa\u00eds debido a su capacidad de influencia entre los Millennials y Generaci\u00f3n Z.<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/3&#8243;][\/vc_column][vc_column width=\u00bb1\/3&#8243;]<div class=\"single_image wpb_content_element align-center    \" data-animation=\"none\" data-delay=\"0\"><img width=\"150\" height=\"150\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/roc-150x150.png\" class=\"attachment-thumbnail\" alt=\"\" loading=\"lazy\" title=\"roc\" srcset=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/roc-150x150.png 150w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/roc-80x80.png 80w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div>[vc_column_text]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #c1002b;\"><strong>Roc Massaguer<\/strong><\/span><br \/>\n<u>Youtuber<\/u><br \/>\n1.170.000 seguidores online<\/p>\n<p style=\"text-align: center;\"><em>El Outconsumer \u00e9s uno de los primeros gamers que nacieron en Youtube en el \u00e1mbito nacional, donde tiene una comunidad de casi 800.000 suscriptores. Periodista de profesi\u00f3n, ha trabajado como prescriptor de marcas como Nike o PlayStation, NBA o PortAventura.<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=\u00bb1\/3&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/1&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><strong><u>EXPERTS:<\/u><\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/4&#8243;][\/vc_column][vc_column width=\u00bb1\/4&#8243;]<div class=\"single_image wpb_content_element align-center    \" data-animation=\"none\" data-delay=\"0\"><img width=\"150\" height=\"150\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/carlos-150x150.png\" class=\"attachment-thumbnail\" alt=\"\" loading=\"lazy\" title=\"carlos\" srcset=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/carlos-150x150.png 150w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/carlos-80x80.png 80w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div>[vc_column_text]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #c1002b;\"><strong>Carlos Ortet\u00a0<\/strong><\/span><br \/>\nGeneral Manager de Zoopa<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=\u00bb1\/4&#8243;]<div class=\"single_image wpb_content_element align-center    \" data-animation=\"none\" data-delay=\"0\"><img width=\"150\" height=\"150\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/daniel-perez-garcia-150x150.png\" class=\"attachment-thumbnail\" alt=\"\" loading=\"lazy\" title=\"daniel perez garcia\" srcset=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/daniel-perez-garcia-150x150.png 150w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/daniel-perez-garcia-80x80.png 80w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div>[vc_column_text]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #c1002b;\"><strong>Daniel P\u00e9rez Barriga\u00a0<\/strong><\/span><br \/>\nBrand Communication Director de Desigual.<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=\u00bb1\/4&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/4&#8243;][\/vc_column][vc_column width=\u00bb1\/4&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><b>ORGANIZADO POR:<\/b><\/p>\n<p>[\/vc_column_text]<div class=\"single_image wpb_content_element align-left    \" data-animation=\"none\" data-delay=\"0\"><img width=\"371\" height=\"174\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/logos-1.png\" class=\"attachment-full\" alt=\"\" loading=\"lazy\" title=\"logos 1\" srcset=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/logos-1.png 371w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/logos-1-300x141.png 300w\" sizes=\"(max-width: 371px) 100vw, 371px\" \/><\/div>[\/vc_column][vc_column width=\u00bb1\/2&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: left;\"><strong>UNA ACTIVITAD DEL PROGRAMA:<\/strong><\/p>\n<p>[\/vc_column_text]<div class=\"single_image wpb_content_element align-left    \" data-animation=\"none\" data-delay=\"0\"><img width=\"184\" height=\"88\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/logos2.png\" class=\"attachment-full\" alt=\"\" loading=\"lazy\" title=\"logos2\" \/><\/div>[\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/4&#8243;][\/vc_column][vc_column width=\u00bb1\/4&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><strong>CON EL APOYO DE:<\/strong><\/p>\n<p>[\/vc_column_text]<div class=\"spacer\" style=\"height: 17px;\"><\/div><div class=\"single_image wpb_content_element align-left    \" data-animation=\"none\" data-delay=\"0\"><img width=\"389\" height=\"78\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/logos3.png\" class=\"attachment-full\" alt=\"\" loading=\"lazy\" title=\"logos3\" srcset=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/logos3.png 389w, https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/logos3-300x60.png 300w\" sizes=\"(max-width: 389px) 100vw, 389px\" \/><\/div>[\/vc_column][vc_column width=\u00bb1\/4&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><strong>CANAL DE CONTENIDO OFICIAL:<\/strong><\/p>\n<p>[\/vc_column_text]<div class=\"single_image wpb_content_element align-right    \" data-animation=\"none\" data-delay=\"0\"><img width=\"267\" height=\"55\" src=\"https:\/\/www.foment.com\/wp-content\/uploads\/2018\/04\/logos4.png\" class=\"attachment-full\" alt=\"\" loading=\"lazy\" title=\"logos4\" \/><\/div>[\/vc_column][vc_column width=\u00bb1\/4&#8243;][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"author":24,"featured_media":44987,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_links_to":"","_links_to_target":""},"tags":[976,978,977,746],"event_type":[590],"event_type_2":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/ajde_events\/45012"}],"collection":[{"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/ajde_events"}],"about":[{"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/types\/ajde_events"}],"author":[{"embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/comments?post=45012"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/media\/44987"}],"wp:attachment":[{"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/media?parent=45012"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/tags?post=45012"},{"taxonomy":"event_type","embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/event_type?post=45012"},{"taxonomy":"event_type_2","embeddable":true,"href":"https:\/\/www.foment.com\/es\/wp-json\/wp\/v2\/event_type_2?post=45012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}